That something was baking cookies. Spokesman for Literacy Volunteers of America; board member, Cities in Schools, Inc. Amos told Newsweek that when he saw his completed storefront, he was overjoyed. Investors got involved to try to stop the downward spiral, but according to Amos, they took more of an equity stake each time and did not stay long enough to get the company back on track. Amos is also the author of four books: the autobiographical volume The Famous Amos Story: The Face That Launched a Thousand Chips 1983 , the motivational work The Power in You: Ten Secret Ingredients for Inner Strength 1988 , The Man with No Name 1994 , and Watermelon Magic: Seeds of Wisdom.
Newsweek, November 14, 1983, pp. He had an impressive client list, which included Simon and Garfunkel, the Temptations, Marvin Gaye 1939-1984 , Sam Cooke 1935-1964 , Dionne Warwick 1940- , and Diana Ross 1944-. He later co-founded Uncle Wally's muffins. Kimbro, Dennis, and Napoleon Hill. In 1983, he wrote his autobiography, The Famous Amos Story: The Face that Launched a Thousand Chips. Amos's fourth book, Watermelon Magic: Seeds of Wisdom, Slices of Life, was published the same year.
Web Sites Famous Amos Chocolate Chip Cookie Company. In the aftermath of the court cases, Amos abandoned all hopes of baking and selling cookies and sold muffins and cakes under the Uncle Noname label originally formed in 1992. For several years, life was very good for Amos. Because he had little money, Amos almost abandoned the idea. Those cookies impacted his life more than he could ever imagine. While Famous Amos soon lived up to its name, thriving for nearly a decade, the company's founder lost control of his business. He is the founder of the Famous Amos chocolate chip cookie brand.
Amos, Wally, Eden-Lee Murray, and Neale Donald Walsch. His title choice, however, raised some eyebrows. As he showed interest in cooking from an early age, he enrolled at the Food Trades Vocational High School. He had also started baking small chocolate chip cookies to give to clients and friends as a way of saying hello or thank you. Although he was hired to work in the mail room and to do some janitorial work, Amos got noticed by the upper management because he was willing to do things that were not part of his job description. He was positive that somewhere along the way his recipe had stopped being used. While it certainly was a comment on the fact that he could not use his own name, Noname actually had a Hawaiian pronunciation, No-nah-may.
This time, having learned from his previous business errors, Amos has employed a professional management team to run the dollars-and-cents end of the company. Unsourced material may be challenged and removed. While it certainly was a comment on the fact that he could not use his own name, Noname actually had a pronunciation, No-nah-may. Chronology: Wally Amos 1936: Born. Education: Earned high school equivalency. Watermelon was a food that had taken on a negative meaning since all African Americans were assumed to be especially fond of it.
On the first day, customers were lined up outside. The original package consisted of a round, metal box, similar to the blue packages of a European brand of cookies, except that Famous Amos' package was white, and with a photo of what seemed to be a large chocolate chip cookie spinning on Wally Amos' finger. He was constantly over worked and under paid until he decided to quit Saks Fifth Avenue and try his hand in the entertainment industry. Wally Amos was born in 1936 in Tallahassee, Florida. Working in the business in Los Angeles was frustrating, and Amos was nearly always in debt.
Wally Amos, married three times and with three sons and a daughter, lives happily in Hawaii. In 1979, Amos's long-time friend and publicist John Rosica introduced him to Literacy Volunteers of America. When he sold Famous Amos in 1985, Wally Amos lost more than a company. As Amos celebrated the book's success, his business was losing money. He would take the cookies to business meetings and to parties, where friends would clamor for them and urge him to sell them. By 1989 it was gone.
Amos tried again with Uncle Noname Cookies in 1992. Wally Amos is an author of eight books, a motivational speaker and a true role model. Wally Amos Broke: In March 2017, Wally launched a GoFundMe to raise money to help him get back on track financially. While the launch of Famous Amos was glitzy, the man behind the glitz worked from dawn to dusk baking and selling his cookies. Among the products developed by the company are pound cakes in such flavors as banana blueberry and orange cranberry, and fat-free muffins in a variety of flavors, including corn and honey raisin bran, apple cinnamon, chocolate passion, and blueberry.